BMW X Vienna
The Challenge.
BMW Vienna wanted more than a commercial. They wanted a heartbeat, a story that connects the brand’s precision and power to the rhythm of the city itself. The goal was to show that BMW doesn’t just move through Vienna, it moves with Vienna.
Our Play.
We told a story that captures the BMW experience, where every turn of the wheel mirrored the city’s motion. Vienna became both the backdrop and the beat. From the moment you get the keys to the moments you create along the way. Through emotion, fun, and action, we showcased different sides of Vienna and the energy that drives it. The result wasn’t just a showcase; it was a feeling: BMW as Vienna’s drive.
"Working with AMilliProductions has been an absolute pleasure. For our very first official BMW Vienna image film — celebrating our new showroom and visualizing the essence of our new DNA — we were looking for a partner who could deliver excellence, precision, and creativity on the highest level. AMilliProductions exceeded every single expectation. A special thank you goes to Amar Osmanovic, whose professionalism, dedication, and creative vision truly impressed us. From the very first meeting to the final cut, Amar and his team approached this project with passion, attention to detail, and a genuine understanding of our brand identity. The result was far beyond what we imagined — a cinematic piece that captures the spirit of BMW Vienna perfectly. The film is now featured on our in-house screens and was proudly showcased at prestigious events such as the EY Entrepreneur Gala, representing our new era and location in Vienna."
BMW Group
Niederlassung Wien
